Associated Press Published

Corporate Sponsors Sought for West Virginia Turnpike

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The West Virginia Parkways Authority is seeking corporate sponsors for the West Virginia Turnpike.

The agency announced plans Tuesday to launch the program for the 88-mile toll road in southern West Virginia.

Parkways Authority general manager Gregg Barr says in a statement that such sponsorships have proven to be a creative revenue generator.

Barr says the goal is to publish a request for proposals by the end of the year.

The turnpike carries traffic between Charleston and Princeton on Interstates 64 and 77.