Have you heard about #GivingTuesday?
You’ve heard of Black Friday and Cyber Monday. Now there’s Giving Tuesday! Why not include West Virginia Public Broadcasting in your Giving Tuesday plans!
Now in its third year, #GivingTuesday seeks to harness the collective power of a unique blend of partners — charities, families, businesses and individuals — to transform how people think about, talk about and participate in the giving season. Now an annual event taking place on the Tuesday after Thanksgiving, #GivingTuesday’s goal is to create a national moment around the holidays dedicated to giving, similar to how Black Friday and Cyber Monday have become days that are synonymous with holiday shopping.
“Many people include charitable giving in their holiday plans,” said Scott Finn, executive director of West Virginia Public Broadcasting. “Whatever organization or cause fits for you, today is a great opportunity to make a contribution and be a part of this dedicated day of giving.”
#GivingTuesday was started by a group of friends who wanted to find ways to promote and celebrate the great American tradition of giving. With the help of the United Nations Foundation and other founding partners, more than 10,000 organizations have joined the movement.
“#GivingTuesday is a counter narrative to Black Friday and Cyber Monday because it reminds us that the spirit of the holiday giving season should be about community and not just consumerism,” said Kathy Calvin, CEO of the UN Foundation. “The most meaningful gift we can give our children, loved ones, friends and neighbors is the commitment to work together to help build a better world.”